Meet Trius Retail

The Originators and Senior Leaders of Trius Retail™, LLC are experienced practitioners that understand the retail ecosystem.  Their experience spans decades with some of the best retailers and organizations in the world.

The Originators 

Mark Heckman – CEO, Retail Strategy & Execution

Mark is a retail industry veteran with broad experience based in a mix of retail marketing, brand partnerships, category management practices and consumer research. Over his career, Mark has worked with noted organizations in the supermarket industry to include positions of >>> (click here for more) 

Dave McGuigan – Business Development, Growth Strategy

Dave has over thirty-five (35) years of advanced marketing and business development experience. His career started when he developed a novel educational outreach program for the NHL Detroit Red Wings using injured and retired players. His sports experience includes leadership roles with the Red Wings; IMG (International Management Group); Dennis Connor Sports; and the America’s Cup >>> (click here for more)


The Senior Leaders

ReidMpicReid Meyers – Chief Legal Counsel 

Reid is a seasoned corporate attorney with a long record of successful business accomplishments. After law school in Atlanta, GA he practiced with a large management-side labor law boutique keeping the textile and carpet industry union-free. That broad seven year experience exposed him to a variety of businesses and unique business practices. He then returned to his home state of Ohio to >>> (click here for more)   

William Dupre’ Technology Leader

Bill brings a rich array of technical expertise and entrepreneurial success to Trius Retail.  Bill has held senior level positions at both Information Resources, Inc. (IRI), and Nielsen.  In 1990, he founded VideOcart, one of the first in-store technologies that enabled advertisers to reach shoppers at the moment of purchase by recognizing their location within the store.  He has consulted with many of the top retailers and service providers in the Food, Drug and Mass retail channel to include Vestcom, Kroger, and Safeway.